Web stats

We're using the basic stat providers (
http://www.analog.cx/) for a site
and I'm trying to understand what the results mean.
We're driving traffic to a site via a newspaper ad as well as
a flash banner on the newspaper's site.
There are only three graphics on the landing page, which
contains a form for the user to fill out and submit.
When I see this:
Number of requests: 10,296 and then
Number of page requests: 2259
all for one day's worth of reporting, I'm trying to
understand what a request versus a page request means.
The scant documentation says a request is essentially a hit
for the url while a page request is a hit on a specific page of the
site.
However, there is only one page (3 graphics and a form) that
the banner links to which is just the url so nobody is typing in or
getting directed to anything other than the url...which is just the
index.html page.
The paper is giving us a click-through rate on the Flash
banner but it's much lower than what we're seeing on these stats
that use
http://www.analog.cx/
at the host.
Can anyone make any sense of what an actual 'request' is
versus a 'page request'?
Thanks

On Fri, 4 May 2007 14:34:48 +0000 (UTC), "CanonBoy"
<[email protected]> wrote:
> Can anyone make any sense of what an actual 'request' is
versus a 'page
>request'?
As far as requests, the source doesn't make any difference,
regardless
of whether the visitor types the url or clicks the banner,
the result is
exactly the same:
1 request for the index.html file
3 requests (one each for the three images)
If you have any external .css or .js files, each of those
would be a
separate request.
If they submit the form, that would be at least one more
request, more
if the result page includes any external files like images,
.css or .js
files.
Gary

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