Aspect Ratio Conversion Hardware in DVD Players

We shoot/edit/author product that goes straight to DVD or digital download. It is very unlikely that what I produce will end up broadcast. We are leaning toward shooting new features in 16:9. My question is: does anyone know approximately when DVD players started coming with Aspect Ratio Conversion Hardware as a standard feature? (I have a really old (pre-millenium) JVC at home that doesn't have that.) Our main concern is that we don't want to make the switch to 16:9 only if it is a recent occurrence because we don't want to have upset customers trying to view it 4:3. Any thoughts? Thanks!!
Melanie

Melanie Dupre wrote:
does anyone know approximately when DVD players started coming with Aspect Ratio Conversion Hardware as a standard feature? (I have a really old (pre-millenium) JVC at home that doesn't have that.)
You've either gotten bad advice or simply aren't clued into DVD technology.
DVDs, as a format, launched with anamorphic widescreen. The first discs ever sold by Warners Bros (champion of the format) in March of 1997 contained anamorphic content on one side and pan-scan transfers on another.
Finalized in 1995, the DVD spec clearly states that all players, in order to bear the DVD logo, must be able to letterbox anamorphic content for playback on a 4:3 TV. I still have a DVD player from 1999, and it is indeed able to letterbox.
I've never come across a player sold in the US that wasn't able to letterbox anamorphic material. Are you sure you're not setting the TV Shape (or maybe it's labeled Aspect Ratio) on your player incorrectly?

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