Can I create a single style that goes "text (tab) bold text (tab) text"?

Question

Im working on a car listing booklet and trying to figure out the best way to merge info into the document.  The best way I can figure out for my needs is to physically copy and paste the info out of an Excel file and into a text frame of the ID document.  Im familiar with normal merging when you make a connection to the file but I dont think that will work for this.
What the listings need to look like is:
Bobs Cars   (tab)   Ford   (tab)   Mustang   (tab)   Year
I need the make to be in bold but since its not actual columns in the ID document, then I have to manually highlight the Ford and click the style for making it bold.  I have about 10,000 listings and that just isnt going to work that way!  Something like this I would generally create a paragraph style for the whole thing with a character style for the bold.  I want to be able to highlight the entire list and apply one style to make it work out.  Is there a way to create a style that knows to apply a character style after the first tab or some other method that I cant come up with yet?

Answer 1

Thanks for all the help, I learned a lot about this!  But now the client wants to try a different layout...ugh!  I feel like this nested style method might be able to do something like this as well.  He wants the car make, model and year to be more like a bold heading with the miles, price, dealer, phone underneith it and in a non bold or smaller font.  Below is what one of the listings looks like in the Excel file:
Acura
ILX
2013
0
$35,295
L.P.C
Phone
0
$32,295
L.P.C
Phone
0
$32,295
L.P.C
Phone
0
$30,095
L.P.C
Phone
Like the previous, I would like to do one thing that will autoformat all 10,000 listings at once.  I was thinking since the info for the heading started with text and the info below started with numbers, maybe there is a way to set the styles to work only when the first "word" is text or numbers and know which style to apply to it? (The 0's are just for this one listing, many have other numbers for mileage also so cant set it to just search for zeros btw)