Creative question - text on recycled stock

Hello!
I am in need of some cretive advice. I am currently redisigning lables for bulk food dispensers in a Wholefood store. We are changing the business name and all associated marketing.
The paper we are using can be seen here:
602357_296762910428403_488535579_n.jpg
This is the old label design on the new paper. Previously we were using a high gloss white stock.
The labels are going to be redesigned to have a similar layout to this:
560365_293822724055755_195451405_n.jpg
This issue I am having relates to the contrast between the text and the paper. The photo of the almond label doesn't acurately represent the issue. From only a few meters back it is hard to read the label and the whole 28 bulk food dispensers become less visable.
We really want to extend the use of the style of stock to all our signage as the raw & recycled look relates directly to the shopd overall branding going foward.
I would love to hear suggestions and comments!
Thanks,
Lucas

Recycled blotting paper was in fashion a few decades back.
As I recall, the printing problems it caused were greater than the benefits gained, so people mostly stopped using it, at least up here where I live.
Apart from this, the energy used and pollution caused by reconstituting paper are as great or greater than that caused by making new paper.
On the other hand I fully appreciate the homespun look you are trying to achieve.
The only way you can get to print half decently on this kind of paper is by enlarging (or trying to avoid) small negative lettering.
Be very careful when using halftones (dot screens) as these will tend to fill in.
Bear in mind that you may well be dealing with a dot gain in the range of 30%.
If you are planning on printing photos on this kind of stock you should try to get hold of a colour profile that suits it.
Don’t be too optimistic though. Results will always be grottier than you expect.
This kind of paper is poorly suited to offset printing and you may well get better results with letterpress or flexo.
If you do go for letterpress and are not used to designing for it, you should check on its limitations.
For example, tints that fade out to nothing are a no-no in letterpress/flexo.
I once had a client who demanded beer labels printed on soft stock.
I followed his orders but when he saw the results he backed down and was then quite happy with a photographic rendering of grotty paper printed on fine white stock :-)

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"Thank you for contacting the Apple Print Products Customer Service.
I understand that you would like to know the printing process that is used and the color mode the files should be in, so you can better advise users in the iPhoto forum.
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I had a V6 theme book in progress when I converted over to V7. I looked at the new themes and the dust covers and decided that I really like them better than the glued photo cover. The dust jacket gives you some addition space for dedication and/or other information.
As far as image quality, I can't vouch for V7 as I've not ordered one with V7 as yet, today or tomorrow, but my other hardcover books were very good. Don't expect the quality you'd get in a commercial coffee table photo book as the printing is entirely different. When inspecting the photos in a large hardcover book under 10x magnification I could see the halftone pattern (dots). But not with the naked eye.
I found that the medium books had a halftone pattern visible under strong illumination with the naked eye. The newer softcover books are supposed to be printed at the same resolution as the large so that may not be a problem anymore.
Occasionally users will get oddly colored photos in their books due to some problem at the printers but Apple as been very good a correcting such problems in a timely manner.
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I contacted Apple and asked for information that I could pass on. Here's the reply I received from Apple:
"Thank you for contacting the Apple Print Products Customer Service.
I understand that you would like to know the printing process that is used and the color mode the files should be in, so you can better advise users in the iPhoto forum.
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All iPhoto books are printed using acid-free paper for long-lasting image quality. The photos are printed at a high resolution (300DPI if you use iPhoto 6). There is no external modification--such as sharpening or contrast adjustment--of the photos; what you see in the application is what is printed in the book.
Hardcovers Books
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Softcover Books
The softcover books come in three sizes:
- Large 8.5 x 11 inches
- Medium 6 x 8 inches
- Small 2.6 x 3.5 inches
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CARDS
All cards are printed on McCoy 120# Silk Cover paper stock. The postcards measure 4 x 6 inches, and the greeting cards measure 5 x 7inches.
CALENDARS
All calendars measure 8 x 10 inches and are printed on McCoy 100# Silk Cover paper stock.
To ensure the best print quality, we have chosen to use Kodak NexPress technology. The press uses a dry toner, which is fused to the surface of the paper. Please see NexPress' site for more information:
KODAK NEXPRESS 2500 Digital Production Color Press
I hope you find this information helpful in answering questions on the iPhoto forum."
Also, users expectations will vary considerably. But every book that I've given as a gift, large hardcover or softcover medium were received with much enthusiasm. I don't think your Mom will be a bit disappointed.
For every book I give as a give I create an iDVD slideshow of it to give also. Tutorial #6 describes the procedure.
Do you Twango?
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Hi,
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Apple indicates that it users the sRGB profile for it's printing. Some cameras have a profile very close to the sRGB, my Canon for one. However, some use the Adobe profile which is a much broader profile and produces darker prints on my setup (which is geared for sRGB).
I've calibrated my monitor to the sRGB profile and set my editor of choice, Photoshop CS3, to manage the color and use the same sRGB profile. It's just way of getting closer to WYSIWYG when it comes to prints, books, etc. I emailed Apple about material quality on books and how to prepare photos and this is what I received back:
I contacted Apple and asked for information that I could pass on. Here's the reply I received from Apple:
"Thank you for contacting the Apple Print Products Customer Service.
I understand that you would like to know the printing process that is used and the color mode the files should be in, so you can better advise users in the iPhoto forum.
iPhoto version 4 or later, allows you to import and print files through the Apple Print Product service as RGB, grayscale, or CMYK color space. JPEG files with RGB color space are recommended for best results.
While iPhoto 2 can import files of various formats, including RGB color, grayscale, and CMYK, this version requires JPEG files with RGB color space when printing photos and books.
For more information regarding iPhoto 2, please visit the following article:
iPhoto: Color, Black and White Prints Appear Garbled or Distorted
For more information regarding iPhoto 5, please visit the following article:
http://docs.info.apple.com/article.html?artnum=165501
Here are some of the technical specifications for the books, cards, and calendars. I hope this gives you an idea about their quality and form.
BOOKS
All iPhoto books are printed using acid-free paper for long-lasting image quality. The photos are printed at a high resolution (300DPI if you use iPhoto 6). There is no external modification--such as sharpening or contrast adjustment--of the photos; what you see in the application is what is printed in the book.
Hardcovers Books
The cover is hard-bound and covered in linen. You select the linen color during the book-ordering process. The hardcover books have a solid, stiff binding that is glued and crimped. The internal pages, measuring 8.5 x 11 inches, are printed on McCoy 100# Text Gloss paper stock.
Softcover Books
The softcover books come in three sizes:
- Large 8.5 x 11 inches
- Medium 6 x 8 inches
- Small 2.6 x 3.5 inches
All of the softcover books have internal pages that are printed on McCoy 100# Text Gloss paper stock. The large softcover book has a white cover (Kromekoteplus Folding Cover, 16 point) with a cutout on the front that reveals the cover-page photo in the book. The covers for the medium and small softcover books have the cover image and title printed directly on the cover. All of the softcover books have a glued binding and feature a thick cover of McCoy 100# Cover Gloss paper stock.
CARDS
All cards are printed on McCoy 120# Silk Cover paper stock. The postcards measure 4 x 6 inches, and the greeting cards measure 5 x 7inches.
CALENDARS
All calendars measure 8 x 10 inches and are printed on McCoy 100# Silk Cover paper stock.
To ensure the best print quality, we have chosen to use Kodak NexPress technology. The press uses a dry toner, which is fused to the surface of the paper. Please see NexPress' site for more information:
KODAK NEXPRESS 2500 Digital Production Color Press
I hope you find this information helpful in answering questions on the iPhoto forum."
See Dusky's posts in this thread: http://discussions.apple.com/thread.jspa?messageID=3751865&#3751865.
More printing info here: http://discussions.apple.com/thread.jspa?messageID=1898113#1898113
Another user posted fairly recently some newer info on book quality, etc. but I can';t find my reference to it. You might do a search in the iPhoto 8 forum for book quality or similar to see if you can find it.

How can I assign points to the alternatives in a question?

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The results can then be used later on for a condition (did not write it yet).
Created a first slide with these objects:
dummy Text Caption 'Option A' (will be replaced later on with question text)
click box covering up this Text Caption, named it (ID) ClickA1 (this is the tedious part, has to be done for each CB; ClickA2, ClickA3...)
dummy Text Caption 'Option B' (will be replaced later on with question text)
click box covering up this Text Caption, named it (ID) ClickB1 (this is the tedious part, has to be done for each CB; ClickB2, ClickB3...)
imported a 'sign' to be showed after the user clicked into the Library, and put an instance to the right of each Text Caption, those were labeled VinkA and VinkB. Very important: set those instances to 'Show for the entire project', which avoids to have them duplicated to each slide, we will hide and show them as necessary.
button 'Next' which on Succes jumps to next slide.
The blue Text Caption was for me, to check if the actions were functioning, shouldn't be there in the end file.
I created a first Advanced action, labeled it HideVink (sorry for the Dutch, Vink = the green symbol), to be triggered on entering the slide:
Hide VinkA
Hide VinkB
Second/third action, labeled A_Action1/B_Action1 to be triggered by clicking on the ClickA1/ClickB2 with these actions:
increment v_AClick/v_BClick with 1
hide the other clickbox, thus ClickB1/ClickA1 to avoid that the user could click on both options
show AVink/BVink
Here is an example, action A_Action1
Those two actions have to be duplicated for each Question slide (A_Action2, B_Action2,....). What has to be changed in the duplicates is only the number of the Click Box, that is why I labeled them to make the process easier.
Now I duplicated the slide as many times as necessary. The actions for button and entering slide are OK, but the actions for the click boxes have to be adapted (tedious).
Why did I use 'dummy' Text Captions: I should export (File menu) the Text Captions to a Word-document, change the dummy texts (left column) to the real captions (much easier in one doc) and re-import them into the CP-file.
That was my homework, as promised. Hope it helps, even if you choose to go the Flash-way after all.
Lilybiri

Creative question - text on recycled stock

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