My passbook app for iphone 4 doesnt store anything in the PB app. It creates an individual app itself. Why is that?

Can anyone tell me what I am doing wrong?

basically you have to get a pass from an app to store in passbook, for example if you have the target app and see a coupon there, you can add the coupon to your passbook. if you have the american airlines app and buy a plane ticket you can add the ticket to your passbook. i'll tell you right now that passbook isn't working that great because most companies haven't really integrated passbook yet, for example starbucks says they will have something for passbook in october. the idea has promise, but it needs time at this point.

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