Creation of Campaign Id and assign Target Group to it.

Question

Hi all,
I am facing a problem in creating a Campaign Id. This is the first time i am working on CRM Marketing Campaign, and i dont know the process of creating a Campaign id for a Target Group created for BP's. Please do help me in providing me any program or link where i can find the sample programs for creation of campaign id, Campaign Element, Profile Set, Target Group, Assigning BP's to Target Group.. I am presently using the below mentioned function modules/BAPI's for creation of Profile Set, Target Group etc.,
For Profile Set Creation:                                         BAPI_PROFILESET_CREATE
For Target Group Creation:                                    BAPI_TARGETGROUP_CREATE
For Assigning Target Group to Campaign:             MKTPL_TGGR_ASSIGN_CREATE
for Campaign Element:                                            MKT_ELEMENT_CREATE
Please provide me complete program to explain the above.
Thanks in Advance,
Nagesh Thanneeru.

Answer 1

hi,
Target group is a group of BP, like a BP list.  It's a kind of master data which can be used in business transaction.
And profile set is a base of target group, just like Product Hierachy and Product category.  Each target group should belong to a profile set. So create the profile set, before you create target group.
Campaign is a kind of Marketing element of CRM Marketing.  In campaign, it need the BP or BP group or Target Group as its campaign objectives. Just like Customer of Sales Order, Vendor of Purchase order.
Campaign can be assigned several target groups or BP or BP groups in it.
So if you want to create campaign and assign target group to it, the steps is:
1.  create a profile set  by BAPI_PROFILESET_CREATE
2. create target group by BAPI_TARGETGROUP_CREATE, in this calling, you will use the profile set created before.
3. create campaign by MKT_ELEMENT_CREATE
4. assign the target group to your campaign, by MKTPL_TGGR_ASSIGN_CREATEl, the target group comes from step 2, the campaign comes from step 3