At AT&T Stores, No Welcome Mat for BlackBerry - So far the launch is a JOKE! ...WSJ

Question

http://online.wsj.com/article_email/SB10001424127887324557804578376483088841400-lMyQjAxMTAzMDIwMjEyN... 
At AT&T Stores, No Welcome Mat for BlackBerry
By DREW FITZGERALD, IAN SHERR and WILL CONNORS
Research In Motion Ltd.'s BBRY -7.98%new BlackBerry landed with a thud in its U.S. debut Friday, failing to produce the crowds or buzz of competitors' recent smartphone launches.
The all-touchscreen Z10—seen as critical in helping to resurrect BlackBerry's standing in the market—went on sale Friday at AT&T T +0.53%stores and Best Buy BBY +1.29%outlets in the U.S. Despite the Canadian company's largest-ever marketing push, there was little fanfare at these stores.
AT&T, the first U.S. carrier to begin selling the phones, didn't appear to highlight the Z10 or give it prominent shelf space at its stores.
At two AT&T stores in Manhattan, there were neither special signs nor floor displays to highlight the Z10. Apple Inc., AAPL +1.92%on the other hand, still had its own space on the wall prominently displaying three different iPhones in the stores. 
When a customer asked to see the Z10 at an AT&T store in downtown San Francisco, the store's representatives had to retrieve it from the back. The device hadn't been put out on display at the store's opening because of difficulties setting it up, a store employee said. The device was eventually installed on a display at a back corner of the store, away from a large sign advertising the iPhone 5.
Representatives from AT&T and BlackBerry didn't immediately respond for comment.

Answer 1

This article is from the Wall Street Journal.  And just in case you are not familiar with this "rag" [from wiki]:
The Wall Street Journal is an American English-language international daily newspaper with a special emphasis on business and economic news. It is published in New York City by Dow Jones & Company, a division of News Corporation, along with the Asian and European editions of the Journal.
The Journal is the largest newspaper in the United States, by circulation. According to the Audit Bureau of Circulations, it has a circulation of 2.1 million copies (including 400,000 online paid subscriptions), as of March 2010,[2] compared to USA Today's 1.8 million. Its main rival, in the business newspaper sector, is the London-based Financial Times, which also publishes several international editions.
The Journal primarily covers American economic and international business topics, and financial news and issues. Its name derives from Wall Street, located in New York City, which is the heart of the financial district; it has been printed continuously since its inception on July 8, 1889, by Charles Dow, Edward Jones, and Charles Bergstresser. The newspaper version has won the Pulitzer Prize thirty-three times,[3] including 2007 prizes for its reporting on backdated stock options and the adverse effects of China's booming economy.[4][5]
...not exactly a 'short' guide...which is why I posted it.  BTW, I was in Best Buy last night and there was NOTHING on the Z10...NOTHING!  Best Buy had end caps for the Iphone and Samsung, they had models of each to use.  At the BBRY section, they only had old models.