Export settings in premiere CS4

hi, i have a sony sr11 camcorder. i edit its footage in premiere cs4. i dont seem to find a gud export setting which can result gud quality video, except exporting in microsoft avi format and selecting dv ntsc codec, ntsc widescreen 16:9 (1.2121) aspect. this result in gud quality but the ratio is not fully 16:9 when played in any player. its a bit more squared, not too much. the aspect ratio becomes even more square when i compress the video by ashampoo movie shrink software. can any one plz guide me wat to do ? video size is 720x480 !!

Thank you.
Given that you have SD material (720 x 480), the highest quality would be DV-AVI, BUT, that will be too large for a DVD-Data, unless your Project is short and you use DVD-9's (DL).
I would choose MPEG-2 (the format/CODEC of DVD-Video) and keep the bit-rate up for quality. You will need to balance the bit-rate vs the file size and the Duration, but it is an effective CODEC. This should also play on most Mac's, with little issue.
One can cram more Duration into a DivX file, but the compression will be noticed in quality, and will require the users to download a CODEC and install it. You would not be able to include a deliverable, as it is a licensed product, though just the CODEC is free.
I hope that the wait was worthwhile.
Good luck,
Hunt
PS - WMV (a really wide variety of choices within) would be fine too, but that would leave out many Mac-users, and I think that the compression will compromise the quality, but only by a tiny bit.
Also, wait for a few other comments, as different folk have their own favs.

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