Need basic software protection

Hi all,
I have written an application, and I need some soft of not-to-fancy-and-complicated way to ensure that it won't be distributed w/o my consent. I was thinking of having some kind of hard-coded serial number, but what assures me that people won't redistribute the serial number along with the application.
Maybe the question sounds na�ve, but i haven't tried that before, so thanks for any ideas..

Try using psychology. If somebody pays $19 for an
application, they probably wouldn't mind making a
copy for their friend. Whereas if they pay $1,999 for
it, they are going to resist giving away copies.Or they just give it to more friends, since it's so expensive :)
@OP. You could try to tie the license to the name host name (if you know that all users will have internet access)

Similar Messages

Do i need malware software protection for my iPhone5s?

Do I need malware software to protect my iPhone5s with iOS 7.0.2?

No. There is no malware for a non jailbroken phone.

Zen Micro Needs Basic Software Installat

I may buyt a Zen 5G Micro on Ebay and it has no software. Is that avaialable somewhere online? I don't need an upgrade, I need the basic software that would ship with a new player.

Hi,
They're full installs so the should run on for you without a problem. Drivers first and the applications. MediaSource is like MS Windows Media Player. It's a software suite that allows you to play media files as well as organise content on your player.
John

I,m going to do some traveling in the USA and I was wondering if I need any extra protection like Norton or some Apple software

GOing to the USA do I need extra protection I.e. Norton or some extra Apple software for Viruses and such

On an iOS device, as long as it has not been hacked/jailbroken, you do not need such software, ever (has nothing to do with traveling somewhere versus using it at home - it is just not necessary anywhere, anytime).

I just installed OuickTime 7 Pro in my Mac Pro Ver 10.6.8. The video I am trying to view is codec h264 Compression dvcpro 50 hd. I have audio but no video. It says I need other software with QuickTime for it to work. Dose anyone know what I need?

I just installed OuickTime 7 Pro in my Mac Pro Ver 10.6.8. The video I am trying to view is codec h264 Compression dvcpro 50 hd. I have audio but no video. It says I need other software with QuickTime for it to work. Dose anyone know what I need?

I just installed OuickTime 7 Pro in my Mac Pro Ver 10.6.8. The video I am trying to view is codec h264 Compression dvcpro 50 hd. I have audio but no video. It says I need other software with QuickTime for it to work. Dose anyone know what I need?
H.264 video should be supported by your basic Snow Leopard operating system. The DVCPRO HD family of codecs is part of the Apple "Pro" codecs package which is normally installed as part of a "Pro" video editing suite installer or contemporaneously installed separately as part of one of the newer pro editing apps like FCPX. if you already have one of these pro suites or apps installed or available, then re-install the correct codec package that is missing. If not, you will need to purchase a Pro suite or app to be able to install the required codec package.

Error 1920. Service 'Office Software Protection Platform' (osppsvc) failed to start. Verify that you have sufficient privileges to start system services.

I'm trying to install Microsoft Office 2010 Professional. I am running on Windows 7 Home Edition 64-bit. I have previously installed the Microsoft Office 2010 Professional trial version, but later uninstalled it when the trial ran out.
I have tried changing the permissions in Office software Protection Platform. I've also tried running a bat file (it didn't run) and I also tried giving the system all network controls as MS has insisted. Nothing has worked yet. Please help.

Hi tronixmart, the problem is not a bad key. . .
First of all, if you are using Win 7 Home Premium (as I am), Home Basic, or Starter, you will not have a Local Users and Groups option. It is only for Win 7 Ultimate, Professional, or Enterprise.
Jennifer Zhan's second suggestion regarding the changing of 'This account' to 'Local system account' under the "Log on" tab in the properties window of Office Software Protection Platform is better, but still not adequate. If you try this, as I
did, and then manually start Office Software Protection Platform before continuing the Office 2010 installation from the point of error, you will receive a new surprise. The Error 1920 message goes away, but then it is replaced with an oh-so-descriptive dialogue
box telling you that "Microsoft Office 2010 installation encountered an error." Nice.
Changing 'This account' to 'Local system account' is useless, because after the error described above, the system somehow reverts the log on selection for Office Software Protection Platform back to 'This account,' with 'Network service' selected by default.
The better solution is to give the user account called 'Network service' full permissions for the appropriate folders and registry entries. Simply follow these instructions I found on another forum:
In Windows Explorer:
Right Click on the folder OfficeSoftwareProtection Platform
from C:\Program Files\Common Files\Microsoft Shared and Microsoft from
C:Program data(hidden folder) Properties > Security > Edit > Add > Type Network Service > OK > Check the Full control box > Apply and OK.
In Registry Editor (regedit.exe):
Go to HKEY_CLASSES_ROOT\AppID registry >Right Click on the folder > Permissions > Add > TypeNETWORK SERVICE > OK > Check Full Control > Apply > OK
This worked for me and many others with the same problem, and took mere minutes to do.

Software protection for Mac OS X

Reading discussion on http://www.networkworld.com/news/2009/041709-first-mac-os-x-botnet.html?page=1 makes me believe that I need to have a software protection.
Can somebody indicate me a software to keep my MBP protected (OS X, Snow Leopard).
Thanks

I understand that is usefull have an A/V installed, even though there is no viruses for Mac. Is that correct?
Depends on your situation. I haven't run, or even installed AV software on any Mac I've owned for the past 11 years. I'll try to explain why.
1) There are a few Mac viruses out there. BUT, they died with OS 9. More specifically, they died with OS X, 10.5.x Leopard when it was no longer possible to run OS 9 as Classic within OS X. Even then, if you managed to pick up one of those few, and not even very harmful viruses, they would only affect OS 9 running within the Classic environment since they can't run in OS X.
No one has successfully created a virus which can run in OS X in the over 10 years it's been around.
2) Doesn't mean someone won't eventually succeed. Until then though, you're wasting a lot of CPU time guarding against nothing. And when a virus does come out that works in OS X, your AV software will still be useless against the initial attack since all AV software works by finding known threats. It can't protect against something it's never seen before.
Heuristics are no help, either. AV software uses this technique to help identify new, previously unknown threats by recognizing similarities to known malware. Since there are no viruses for OS X, there's also nothing for heuristics to compare against, so it will still miss the first viruses.
3) Your biggest defense is between your ears. Don't download illegal software. It's intentionally loaded with malware. If an admin box pops up asking you to confirm something when you haven't done anything to prompt such a request in the first place, DENY.
It kind of takes the fun out of surfing the web, but infected and purposely malicious sites have killed casual use of the web. Even known, "safe" sites aren't necessarily safe. Look at Google Images. You can bet they aren't happy about all of those infected images that prompt the automatic Javascript download of the current Trojan apps pretending to be Mac AV software. Someone managed to hack into and infect a large part of their servers.
4) Where you may not have a choice is in a business. Most require AV software on each and every station. Being on a Mac doesn't give you special dispensation. While there are no viruses for the Mac, you could easily forward a Windows virus attached to an email you received to someone else running Windows. That user and your IT department would not be happy with you.
So in my personal opinion, AV software is a complete waste of disk space and system resources at this time. Especially for a Mac in your own home. Just watch out for the few known Trojans.

Software Protection Code

What to do when you entered all the require info JDE System Values screen and when try to log in received a Code 4- Software protection code invalid (SPC or Maximum users).
I enter on the web site to generate my key but keep getting the same error. The SPC is the one generated from the website and the Max users=20.

I am not sure if there is a place to download a software protection code. So much has changed since JD Edwards was bought by Peoplesoft, and Peoplesoft was then bought by Oracle, and I have not needed to deal with SPC in many years. You definitely need a support agreement for JDE World to even be able to get a software protection code generated. You would need your AS/400 serial number and other processor information. You definitely want to contact Oracle support (JDE World portion) to find out how to get the software protection code. Oh, doesn't your install instructions have instructions on how to obtain and install the Software Protection Code. It should have that information.
By the way, when you say standalone on your machine, are you talking about a PC? If you are, then you might be in the wrong forum. JDE World can ONLY be installed on an IBM AS/400 computer. It cannot run on a PC. So you may be working with JDE Enterprise One (One World). If you are trying to install JDE Enterprise One, there is actually a separate forum for that. If you go back to the forum home and scroll down past JDE World, you will then find the JDE Enterprise One forum. So you would want to post this item there if you truly are trying to install Enterprise One on a PC.
Technically there is a large difference between World and Enterprise One.
John Dickey
Edited by: John Dickey, McCarthy on Apr 28, 2010 9:12 AM

Software Protection Serive Stops running

Hi
I am having an issue with the "Software Protection Service" on a number of our Windows 2012 R2 RDS Servers
Basically the following happens, after a reboot the service fails to start with a Timeout error (A timeout was reached (30000 milliseconds) while waiting for the Software Protection service to connect.) (The Software Protection service failed to start
due to the following error: The service did not respond to the start or control request in a timely fashion.)
Our System Info:
Windows 2012 R2 - fully patched (from windows updates)
Various Applications installed (Office 2013 on some and Office 2010 on others)
All Licensing done via KMS
All servers have similar GPO's applied (not all exactly the same but similar)
Current Work Around
1) Uninstall KB2928680 and reboot
2) If service does not start again (test via services.msc) - at this point it generally restarts - re-install KB2928680 and reboot
Wait till next occurrence of issue
Any Ideas ?
Anyone had a similar issue ?
Any help is appreciated
Thanks in advanced

I never meet this issue, but i found the simlar problem.
http://social.technet.microsoft.com/Forums/windowsserver/en-US/6f986797-0db9-454d-9979-dbc625f09b82/failed-to-schedule-software-protection-service?forum=winservergen

SRV2008R2 SP1: Software Protection Service failed to start. RDP not working

Hi folks,
I'm currently working on an issue on a Windows 2008 R2 SP1 Hyper-V Host where RDP from one moment tio the other does not work anymore.
After an investigation I found that the Software Protection Service can't be started. The following events are recorded every few minutes:
Event ID: 1001 - The Software Protection service failed to start. 0x80070002. 6.1.7601.17514
Event ID: 7023 - The Software Protection service terminated with the following error: The system cannot find the file specified.
I searched and found a lot of possible solutions which are shortly listed below:
I have confirmed that the sppsvc.exe file exists and has the proper permissions. Also replaced the file with the same file from another 2008R2 server
Checked the spldr start value via HKLM\System\CurrentControlSet\Services\spldr. This is 0 which should be fine.
Checked the sppsvc paths and settings via HKLM\System\CurrentControlSet\Services\sppsvc. All are correct.
SFC /Scannow + CHKDSK /r
System restore is (off course) not available
Tried to reactivate the server by recording a different product key. Did not work.
Removed the last batch of Windows Updates that were pushed towards the host. We believed it was caused by this but since you don't always need a host but only the VM's hosted on it it was a while ago since we logged in.
Local firewall enabled and disabled. Also
Netstat does not show any listening ports for RDP (3389)
Changed the port to 3390 but this port is not visible as well
Also RDP from the affected machine to localhost does not work
Since I can't find any more options in fixing this issue I'm wondering if someone else has some ideas which I can try. Otherwise a reinstall needs to be done.
Hope to hear from you

Hi,
Based on your description, I noticed that you have tried lots of ways to solve this issue. On current situation,
would you please let me confirm more details?
Type services.msc in RUN to open Services. Then navigate to Software Protection service. If start it manually, what error message will get?
I’m not sure if RDP issue was caused by the Software Protection service. So, would you please let me know the complete error message when RDP didn’t work? Meanwhile, please
open Event Viewer and follow the path: Applications and Services Logs-> Microsoft-> Windows-> TerminalServices-LocalSessionManager and TerminalServices-RemoteConnectionManager. Please check if can find more clues. Those may help us to go further analyze
RDP issue.
Please
perform a clean boot and check if this issue still exists.
If any update, please feel free to let us know.
Hope this helps.
Best regards,
Justin Gu

The Software Protection service entered the running state.

I noticed this event fire once in minute.
I can't see tree from leaves in System Log
Log Name:      System
Source:        Service Control Manager
Date:          18.10.2012 08:44:17
Event ID:      7036
Level:         Information
Keywords:      Classic
Description:
The Software Protection service entered the running state.
Only big before that is that, I enabled BitLocker ??
Some idea ?

Hello,
Has anything been found out about this? We're running into the same issue except that it's logging every 30 seconds.
Here's some info from the machines and when it's occurring:
It only occurs when someone is connected to the machine through Remote Desktop.
The machines are Amazon EC2 instances.
Seems to only happen on machines that are connecting to RODC's.
Machines have limited connection to RODC's through security groups (machine based firewalls).
They are Windows Server 2012 instances, small and medium instance types. (See instance type details here: http://aws.amazon.com/ec2/instance-types/instance-details/)
Little or no extra software installed. These were spun up from a basic WS2012 image and it started occurring shortly after. There are other machines launched from the same image that do not have this issue.
There are also some other machines connecting to the same RODC's with the same security group (firewall) settings that are not experiencing this issue.
We are just using the standard Remote Desktop, not the 2012 Remote Desktop Services. We have tried to install this but the install always fails. See: http://social.technet.microsoft.com/Forums/windowsserver/en-US/3ab983ce-9290-49ec-81e6-a3adf34cb8b2/remote-desktop-services-failed-on-windows-2012-server-amazon-vpc-ec2
The machines (the ones having this issue as well as the ones that do not have it) all have the exact same Windows updates installed.
Here is the detail of the event:
NOTE: Every 30 seconds it logs this exact message - entered the RUNNING state. I do not see other messages stating it entered the Stopped state.
- <Event xmlns="http://schemas.microsoft.com/win/2004/08/events/event">
- <System>
<Provider Name="Service Control Manager" Guid="{555908d1-a6d7-4695-8e1e-26931d2012f4}" EventSourceName="Service Control Manager" />
<EventID Qualifiers="16384">7036</EventID>
<Version>0</Version>
<Level>4</Level>
<Task>0</Task>
<Opcode>0</Opcode>
<Keywords>0x8080000000000000</Keywords>
<TimeCreated SystemTime="2013-08-01T12:23:10.519607800Z" />
<EventRecordID>35726</EventRecordID>
<Correlation />
<Execution ProcessID="520" ThreadID="588" />
<Channel>System</Channel>
<Computer>REMOVED</Computer>
<Security />
</System>
- <EventData>
<Data Name="param1">Software Protection</Data>
<Data Name="param2">running</Data>
<Binary>7300700070007300760063002F0034000000</Binary>
</EventData>
</Event>
Any help or insight would be greatly appreciated...
Thanks!
Jeff

Software Protection Service Failed to start - 0x80070005

Software Protection Service Failed to start - 0x80070005 in Windows 8.1 running on a HP Envy x360 Touch Smart. I need help. It seems this error is preventing me from installing Office 2013. Any help will be greatly appreciated.

Hi,
You can also refer to this blog to troubleshoot this issue,
http://blogs.technet.com/b/odsupport/archive/2010/12/30/troubleshooting-office-installation-failures.aspx
find this part and check if it is helpful
"ERROR 1920
Error 1920. Service 'Office Software Protection Platform' (osppsvc) failed to start. Verify that you have sufficient privileges to start system services."
Yolanda Zhu
TechNet Community Support

O i need antivirus software if i am going to download office 365 onto my new imac?

Do i need antivirus software if i am going to download office 365 onto my new imac?

1. This is a comment on what you should—and should not—do to protect yourself from malicious software ("malware") that circulates on the Internet and gets onto a computer as an unintended consequence of the user's actions. It does not apply to software, such as keystroke loggers, that may be installed deliberately by an intruder who has hands-on access to the computer, or who has been able to log in to it remotely. That threat is in a different category, and there's no easy way to defend against it.
If you find this comment too long or too technical, read only sections 5, 6, and 10.
OS X now implements three layers of built-in protection specifically against malware, not counting runtime protections such as execute disable, sandboxing, system library randomization, and address space layout randomization that may also guard against other kinds of exploits.
2. All versions of OS X since 10.6.7 have been able to detect known Mac malware in downloaded files, and to block insecure web plugins. This feature is transparent to the user. Internally Apple calls it "XProtect."
The malware recognition database used by XProtect is automatically updated; however, you shouldn't rely on it, because the attackers are always at least a day ahead of the defenders.
The following caveats apply to XProtect:
It can be bypassed by some third-party networking software, such as BitTorrent clients and Java applets.
It only applies to software downloaded from the network. Software installed from a CD or other media is not checked.
As new versions of OS X are released, it's not clear whether Apple will indefinitely continue to maintain the XProtect database of older versions such as 10.6. The security of obsolete system versions may eventually be degraded. Security updates to the code of obsolete systems will stop being released at some point, and that may leave them open to other kinds of attack besides malware.
   3. Starting with OS X 10.7.5, there has been a second layer of built-in malware protection, designated "Gatekeeper" by Apple. By default, applications and Installer packages downloaded from the network will only run if they're digitally signed by a developer with a certificate issued by Apple. Software certified in this way hasn't necessarily been tested by Apple, but you can be reasonably sure that it hasn't been modified by anyone other than the developer. His identity is known to Apple, so he could be held legally responsible if he distributed malware. That may not mean much if the developer lives in a country with a weak legal system (see below.)
Gatekeeper doesn't depend on a database of known malware. It has, however, the same limitations as XProtect, and in addition the following:
It can easily be disabled or overridden by the user.
A malware attacker could get control of a code-signing certificate under false pretenses, or could simply ignore the consequences of distributing codesigned malware.
An App Store developer could find a way to bypass Apple's oversight, or the oversight could fail due to human error.
Apple has so far failed to revoke the codesigning certificates of some known abusers, thereby diluting the value of Gatekeeper and the Developer ID program. These failures don't involve App Store products, however.
   For the reasons given, App Store products, and—to a lesser extent—other applications recognized by Gatekeeper as signed, are safer than others, but they can't be considered absolutely safe. "Sandboxed" applications may prompt for access to private data, such as your contacts, or for access to the network. Think before granting that access. Sandbox security is based on user input. Never click through any request for authorization without thinking.
4. Starting with OS X 10.8.3, a third layer of protection has been added: a "Malware Removal Tool" (MRT). MRT runs automatically in the background when you update the OS. It checks for, and removes, malware that may have evaded the other protections via a Java exploit (see below.) MRT also runs when you install or update the Apple-supplied Java runtime (but not the Oracle runtime.) Like XProtect, MRT is effective against known threats, but not against unknown ones. It notifies you if it finds malware, but otherwise there's no user interface to MRT.
5. The built-in security features of OS X reduce the risk of malware attack, but they are not, and never will be, complete protection. Malware is a problem of human behavior, and a technological fix is not going to solve it. Trusting software to protect you will only make you more vulnerable.
The best defense is always going to be your own intelligence. With the possible exception of Java exploits, all known malware circulating on the Internet that affects a fully-updated installation of OS X 10.6 or later takes the form of so-called "Trojan horses," which can only have an effect if the victim is duped into running them. The threat therefore amounts to a battle of wits between you and the scam artists. If you're smarter than they think you are, you'll win. That means, in practice, that you always stay within a safe harbor of computing practices. How do you know when you're leaving the safe harbor? Below are some warning signs of danger.
Software from an untrustworthy source
Software of any kind is distributed via BitTorrent. or Usenet, or on a website that also distributes pirated music or movies.
Software with a corporate brand, such as Adobe Flash Player, doesn't come directly from the developer’s website. Do not trust an alert from any website to update Flash, your browser, or anything else.
Rogue websites such as Softonic and CNET Download distribute free applications that have been packaged in a superfluous "installer."
The software is advertised by means of spam or intrusive web ads. Any ad, on any site, that includes a direct link to a download should be ignored.
Software that is plainly illegal or does something illegal
High-priced commercial software such as Photoshop is "cracked" or "free."
An application helps you to infringe copyright, for instance by circumventing the copy protection on commercial software, or saving streamed media for reuse without permission.
Conditional or unsolicited offers from strangers
A telephone caller or a web page tells you that you have a “virus” and offers to help you remove it. (Some reputable websites did legitimately warn visitors who were infected with the "DNSChanger" malware. That exception to this rule no longer applies.)
A web site offers free content such as video or music, but to use it you must install a “codec,” “plug-in,” "player," "downloader," "extractor," or “certificate” that comes from that same site, or an unknown one.
You win a prize in a contest you never entered.
Someone on a message board such as this one is eager to help you, but only if you download an application of his choosing.
A "FREE WI-FI !!!" network advertises itself in a public place such as an airport, but is not provided by the management.
Anything online that you would expect to pay for is "free."
Unexpected events
You open what you think is a document and get an alert that it's "an application downloaded from the Internet." Click Cancel and delete the file. Even if you don't get the alert, you should still delete any file that isn't what you expected it to be.
An application does something you don't expect, such as asking for permission to access your contacts, your location, or the Internet for no obvious reason.
Software is attached to email that you didn't request, even if it comes (or seems to come) from someone you trust.
I don't say that leaving the safe harbor just once will necessarily result in disaster, but making a habit of it will weaken your defenses against malware attack. Any of the above scenarios should, at the very least, make you uncomfortable.
   6. Java on the Web (not to be confused with JavaScript, to which it's not related, despite the similarity of the names) is a weak point in the security of any system. Java is, among other things, a platform for running complex applications in a web page, on the client. That was always a bad idea, and Java's developers have proven themselves incapable of implementing it without also creating a portal for malware to enter. Past Java exploits are the closest thing there has ever been to a Windows-style virus affecting OS X. Merely loading a page with malicious Java content could be harmful.
Fortunately, client-side Java on the Web is obsolete and mostly extinct. Only a few outmoded sites still use it. Try to hasten the process of extinction by avoiding those sites, if you have a choice. Forget about playing games or other non-essential uses of Java.
Java is not included in OS X 10.7 and later. Discrete Java installers are distributed by Apple and by Oracle (the developer of Java.) Don't use either one unless you need it. Most people don't. If Java is installed, disable it—not JavaScript—in your browsers.
Regardless of version, experience has shown that Java on the Web can't be trusted. If you must use a Java applet for a task on a specific site, enable Java only for that site in Safari. Never enable Java for a public website that carries third-party advertising. Use it only on well-known, login-protected, secure websites without ads. In Safari 6 or later, you'll see a lock icon in the address bar with the abbreviation "https" when visiting a secure site.
Stay within the safe harbor, and you’ll be as safe from malware as you can practically be. The rest of this comment concerns what you should not do to protect yourself.
7. Never install any commercial "anti-virus" or "Internet security" products for the Mac, as they all do more harm than good, if they do any good at all. If you need to be able to detect Windows malware in your files, use one of the free security apps in the Mac App Store—nothing else.
Why shouldn't you use commercial "anti-virus" products?
To recognize malware, the software depends on a database of known threats, which is always at least a day out of date. Research has shown that most successful attacks are "zero-day"—that is, previously unknown. Recognition-based malware scanners do not defend against such attacks.
Their design is predicated on the nonexistent threat that malware may be injected at any time, anywhere in the file system. Malware is downloaded from the network; it doesn't materialize from nowhere.
In order to meet that nonexistent threat, the software modifies or duplicates low-level functions of the operating system, which is a waste of resources and a common cause of instability, bugs, and poor performance.
By modifying the operating system, the software itself may create weaknesses that could be exploited by malware attackers.
Most importantly, a false sense of security makes you more vulnerable.
8. An anti-malware product from the App Store, such as "ClamXav," has the same drawback as the commercial suites of being always out of date, but it does not inject code into the operating system. That doesn't mean it's entirely harmless. It may report email messages that have "phishing" links in the body, or Windows malware in attachments, as infected files, and offer to delete or move them. Doing so will corrupt the Mail database. The messages should be deleted from within the Mail application.
An anti-virus app is not needed, and cannot be relied upon, for protection against OS X malware. It's useful only for detecting Windows malware, and even for that use it's not really effective, because new Windows malware is emerging much faster than OS X malware. Windows malware can't harm you directly (unless, of course, you use Windows.) Just don't pass it on to anyone else.
A Windows malware attachment in email is usually easy to recognize by the file name alone. An actual example:
London Terror Moovie.avi [124 spaces] Checked By Norton Antivirus.exe
You don't need software to know that's a Windows trojan. Software may be able to tell you which trojan it is, but who cares? In practice, there's seldom a reason to use recognition software unless an institutional policy requires it. Windows malware is so widespread that you should assume it's in every unknown email attachment until proven otherwise. Nevertheless, ClamXav or a similar product from the App Store may be useful if it satisfies an ill-informed network administrator who says you must run some kind of "anti-virus" application.
The ClamXav developer won't try to "upsell" you to a paid version of the product. Other developers may do that. Don't be upsold. For one thing, you should not pay to protect Windows users from the consequences of their choice of computing platform. For another, a paid upgrade from a free app will probably have all the disadvantages mentioned in section 7.
9. It seems to be a common belief that the built-in Application Firewall acts as a barrier to infection, or prevents malware from functioning. It does neither. It blocks inbound connections to certain network services you're running, such as file sharing. It's disabled by default and you should leave it that way if you're behind a router on a private home or office network. Activate it only when you're on an untrusted network, for instance a public Wi-Fi hotspot, where you don't want to provide services. Disable any services you don't use in the Sharing preference pane. All are disabled by default.
10. As a Mac user you don't have to live in fear that your computer may be infected every time you install software, read email, or visit a web page. But neither should you assume that you will always be safe from exploitation, no matter what you do. The greatest harm done by security software is precisely its selling point: it makes people feel safe. They may then feel safe enough to take risks from which the software doesn't protect them. Nothing can lessen the need for safe computing practices.

Does a Macbook Pro need AV software? If so what brand is recommended?

Does a Macbook Pro need AV software? If so what brand is recommended?

No, it doesn't.
Helpful Links Regarding Malware Protection
An excellent link to read is Tom Reed's Mac Malware Guide.
Also, visit The XLab FAQs and read Detecting and avoiding malware and spyware.
See these Apple articles:
          Mac OS X Snow Leopard and malware detection
          OS X Lion- Protect your Mac from malware
          OS X Mountain Lion- Protect your Mac from malware
          About file quarantine in OS X
If you require anti-virus protection I recommend using VirusBarrier Express 1.1.6 or Dr.Web Light both from the App Store. They're both free, and since they're from the App Store, they won't destabilize the system. (Thank you to Thomas Reed for these recommendations.)
From user Joe Bailey comes this equally useful advice:
The facts are:
1. There is no anti-malware software that can detect 100% of the malware out there.
2. There is no anti-malware that can detect anything targeting the Mac because there
     is no Mac malware in the wild, and therefore, no "signatures" to detect.
3. The very best way to prevent the most attacks is for you as the user to be aware that
     the most successful malware attacks rely on very sophisticated social engineering
     techniques preying on human avarice, ****, and fear.
4. Internet popups saying the FBI, NSA, Microsoft, your ISP has detected malware on
    your computer is intended to entice you to install their malware thinking it is a
    protection against malware.
5. Some of the anti-malware products on the market are worse than the malware
    from which they purport to protect you.
6. Be cautious where you go on the internet.
7. Only download anything from sites you know are safe.
8. Avoid links you receive in email, always be suspicious even if you get something
    you think is from a friend, but you were not expecting.
9. If there is any question in your mind, then assume it is malware.

Do Macs and Apple laptops need security software, or is OS X Mavericks safe to use without antivirus?

Do Macs and Apple laptops need security software, or is OS X Mavericks safe to use without antivirus?

As of now they do not require AV software.
Helpful Links Regarding Malware Protection
An excellent link to read is Tom Reed's Mac Malware Guide.
Also, visit The XLab FAQs and read Detecting and avoiding malware and spyware.
See these Apple articles:
          Mac OS X Snow Leopard and malware detection
          OS X Lion- Protect your Mac from malware
          OS X Mountain Lion- Protect your Mac from malware
          About file quarantine in OS X
If you require anti-virus protection I recommend using VirusBarrier Express 1.1.6 or Dr.Web Light both from the App Store. They're both free, and since they're from the App Store, they won't destabilize the system. (Thank you to Thomas Reed for these recommendations.)

Need basic software protection

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